Boloco to Remain on Boston Avenue
|– Allison Goldsberry
Local burrito chain Boloco will stay open- for now- according to an email from CEO and co-founder John Pepper.
Boloco has struggled in its Boston Avenue location and was expected to close after its five year lease expired at the end of November. According to Pepper, management decided to keep Boloco open because of dozens of emails from customers and the eatery is on a month-to-month lease with its landlord, Tufts University.
“We received dozens of emails asking us to stay open. Well, we’re happy to say that for now we have done just that. As long as we can keep the restaurant growing, even just a little bit, we’ll stay. We hate bailing on neighborhoods,” said Pepper in an email.
Pepper referenced the chain’s failed location in Davis Square, calling it “the Nightmare on Elm Street” due to its closure in short period of time. Despite a captive audience of Tufts University students and young professionals in both Davis Square and Medford’s Hillside neighborhood, Boloco has struggled to compete with the myriad other food options in the area.
Pepper pointed out Boloco is staying open for its customers and their support is needed to make it a success.
“We’ll keep doing our best to stay open on Boston Avenue as long as you’ll have us. We know we still/always have many improvements to make. But please think of us today when you are thinking of a place to eat with your friends or family, because that’s what it takes,” said Pepper.